With some of the biggest names in home building and resale homes alike adopting self-guided home tours, it’s clear that self-service solutions are quickly becoming the norm for how people shop for a home. Today, builders across North America are allowing shoppers to self-tour their models and inventory homes to great acclaim. But — like with anything in customer service — along with every solution, a new challenge is sure to emerge. How can a builder ensure each home shopper receives a consistent, quality experience during the self-guided tour? How can a builder control the flow of information that their shoppers are receiving as they go about their tour unassisted?
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Self-guided new home tour revolutionaries UTour and AtlasRTX have just launched TourRTX, a comprehensive new AI chatbot tool that takes communication with potential buyers to the next level.
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When the nation was thrust into social distancing in early 2020, few homebuilders were prepared. The home shopping experience that consumers demand had already begun to shift, but COVID-19 and the necessity of social distancing accelerated the process.
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Chances are, if you’re in the homebuilding industry, the concept of self-guided tours has crossed your desk at some point in the last year. It might’ve gone by different names — unattended access, or maybe on-demand tours, but they all represent the ability to provide your shoppers a way to schedule a tour online and then visit a community and tour their home of choice without having to interact with a salesperson first. It’s home touring on their command and on their time, and the data shows that it is an incredibly successful supplement to help builders bring more qualified, motivated home buyers to the table.
Toward the end of 2020, we held a webinar with our partners at BDX to answer all the questions we were receiving about how self-guided tours work. We wanted to provide access to the recording of this Q&A session for those who are just learning about UTour for the first time. If you’ve got 30 minutes, we couldn’t recommend it enough. Read on below to get a full picture of all the answers you’ll receive while watching the webinar.