With the rapid advancements in technology, the traditional ways of touring new homes are undergoing a significant transformation. UTour, the leading self-tour platform for the new home industry, has been at the forefront of this change, offering innovative self-guided home tours to enhance the model home experience.

The real estate industry has seen a significant shift in recent years, with technology playing an increasingly important role in the home buying process, accelerated by COVID-19's impact on consumer behavior. UTour’s self-guided home tour platform is one of these technological innovations to disrupt the traditional process to make home shopping easier, smarter, and more efficient. It helps builders sell more homes and allows home shoppers to find their dream homes on their terms.

The new home industry is continually evolving and embracing technology as homebuilders across the nation embrace offering self-guided tours of their models and inventory homes to generate more verified, quality leads, improve the home shopping experience and overcome staffing issues.

Chances are, if you’re in the homebuilding industry, the concept of self-guided tours has crossed your desk at some point in the last year. It might’ve gone by different names — unattended access, or maybe on-demand tours, but they all represent the ability to provide your shoppers a way to schedule a tour online and then visit a community and tour their home of choice without having to interact with a salesperson first. It’s home touring on their command and on their time, and the data shows that it is an incredibly successful supplement to help builders bring more qualified, motivated home buyers to the table.

Toward the end of 2020, we held a webinar with our partners at BDX to answer all the questions we were receiving about how self-guided tours work. We wanted to provide access to the recording of this Q&A session for those who are just learning about UTour for the first time. If you’ve got 30 minutes, we couldn’t recommend it enough. Read on below to get a full picture of all the answers you’ll receive while watching the webinar.