As a builder, you know that when you provide a great homebuying experience, shoppers purchase more homes. You also know that self-guided tours have revolutionized the homebuying experience for builders and shoppers alike.
But with so many responsibilities and such little time, builders often don’t have the bandwidth to launch a new self-guided tour initiative. We are here to help.
UTour makes it easy for builders like you to offer a truly unrivaled on-demand self-guided tour solution to your shoppers to make their homebuying experience less stressful and more enjoyable. Additionally, UTour provides your sales team with incomparable on-demand insights into the interactions shoppers had with your home, arming you with the information to help you sell more homes.
In order to integrate with UTour, homebuilders only need to follow these five simple steps.
1. Add UTour Technology to Your Homes
Select the desired homes available for self-guided tours. Install a Z-Wave lock plus a UTour Hub or compatible control panel (i.e., Qolsys, Honeywell, 2GIG, etc.) in each home. UTour’s responsive and dedicated support staff can guide your team on the installation process, or we can even handle the installation for you for a small additional fee.
2. Promote UTour Homes Through Your Marketing Materials
Through the UTour Builder Portal, you can generate a community-specific or home-specific QR code and URLs to integrate into your marketing and advertising efforts to engage home shoppers via email, search, signage, social media, etc.
3. Prepare Your Team for Upcoming Tours
Select your team members who will receive automated notifications and reports about your self-guided tours and Visitors. These notifications include Tour Scheduled, Tour Reminder, Tour in Progress, Missed Tour, Tour Complete and more.
4. Review Post-Tour Information
Following each self-tour, your team will receive a detailed report in your CRM system and in the UTour Builder Portal that includes but is not limited to:
- Complete, verified contact information
- Tour Duration
- Locations they self-toured
- Interaction with the Self-Tour Assistant, if installed
5. Execute Post-Tour Nurture Campaign
After a self-tour is completed, the home shopper receives automated emails and text notifications with your sales team’s contact information. These notifications encourage them to connect with your team to move forward in the home buying process or if they have any questions about the home they just toured.
By following these five simple steps, UTour will help make 2023 and beyond more profitable for you.
